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3 Simple Ways to Empower Your Customers to Sell For You :: Small.

Duct Tape Marketing

My experience is that most businesses have at least a few of those evangelist type customers just looking for ways to sing their praises. Sure, asking them for a few referrals is a great way to let them help, but I’ve found that there a few things you can do to really give your champion customers a voice and let them shine in the process.

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Monitoring Relationship Status :: Small Business Marketing Blog.

Duct Tape Marketing

Business owners must learn to manage and juggle a complex and shifting combination of customer, partner, vendor, staff and advisory relationships in order to survive and grow. Internal customer – How often do you take the internal temperature? It may be one of the most important reflections of the service your customers receive.

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Twitter Link Roundup #115 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Good suggestions on handling customer service questions and issues – [link]. Mark Cuban on Why You Should Never Listen to Your Customers – [link]. Good suggestions on handling customer service questions and issues – [link]. 21 Inspiring Custom Made Logos – [link]. – [link]. – [link].

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How to Attract and Retain Customers :: Small Business Marketing.

Duct Tape Marketing

Far too often marketers spend all of their attention on the chase and the sale and not enough on the retain and remarkable experience. It’s certainly a big topic, but I love that attract and retain are used in the same setting because they are certainly linked arm in arm in a business that wants to build any kind of marketing momentum.

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5 Reasons Why Effective Marketing Makes Your Business More.

Duct Tape Marketing

If indeed you have any vision of selling your business in the future you’ve got to focus on marketing instead of simply focusing on sales. In my opinion, a greater focus on these elements not only creates greater sales, it leads to the creation of a more valuable asset – or something you might indeed be able to sell.

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7 Resistance Crushing Questions Every Business Must Answer.

Duct Tape Marketing

I’m no science wiz, but I’ve always loved the idea of resistance in physics as a metaphor for the kind of resistance many business owners encounter when trying to spark a sale. Many times we can present a solution and price that seems like the obvious and logical choice, but can’t seem to make the sale.

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Is Direct Mail Dead or New Uses for Old Tactics :: Small Business.

Duct Tape Marketing

My take is that if you establish a strong marketing strategy, one that helps you build trust, and you fully understand the behavior and objectives of your ideal customer, then you can use almost any tactic to build your business. The technology is there to do this in small batches with hundreds of variations. All rights reserved.