2010 2020 Differentiation Engineer 
ReadWriteStart
JUNE 23, 2011
He is heading straight into an intensely competitive market without adequate differentiation or competitive positioning. I asked him to review the TrueCFO project in my Vision India 2020 book. From 2008 to 2010, Mitra was a columnist for Forbes. Anupam has serious segmentation issues. Discuss.
ReadWriteStart
JUNE 16, 2011
What I find exciting about Freshdesk is that they may be able to do the same thing in customer support that Zoho did in CRM: a drastic downshifting of the price-point of a full-functionality, differentiated, cutting edge customer support solution. Bizosys Technologies, a Bangalore, India based software engineering company was founded in 2009.
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ReadWriteStart
MAY 12, 2011
I suggested LinkedIn, oDesk, and eLance with the caveat that the field is extremely competitive and crowded and differentiation would be tough to achieve. She is a Silicon Valley entrepreneur and strategy consultant, she writes the blog Sramana Mitra On Strategy , and is author of the Entrepreneur Journeys book series and Vision India 2020.
ReadWriteStart
MAY 3, 2011
Undifferentiated products are hard to generate excitement and traction around in the highly crowded web, and I suggested they look at DeNovo which sells highly differentiated, limited edition jewelry as a good example of what good merchandising looks like. From 2008 to 2010, Mitra was a columnist for Forbes. Discuss.
Duct Tape Marketing
FEBRUARY 27, 2020
So that was 2010. That’s what differentiates us from just advertising. And I think that in the early days it was sort of novel that people had content, and obviously like you said, the search engines didn’t have as much content to chew through so they would surface your content. John Jantsch: Awesome.
ReadWriteStart
JANUARY 20, 2011
Kelly's business has already done about $150,000 in revenue in 2010, which tells me that she has successfully validated at least some of her assumptions. She has a master's degree in electrical engineering and computer science from the Massachusetts Institute of Technology. Photo by Bessarro. Discuss.
ReadWriteStart
NOVEMBER 17, 2011
Validation also means positioning your business in a crowded market, finding the gap and establishing your differentiated, defensible market position. She writes the blog Sramana Mitra On Strategy and is author of the Entrepreneur Journeys book series and Vision India 2020. From 2008 to 2010, Mitra was a columnist for Forbes.
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