Startup Professionals Musings

article thumbnail

Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

article thumbnail

Startups Should Avoid These Social Media Mistakes

Startup Professionals Musings

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Does a Startup Have To Do To Get Noticed?

Startup Professionals Musings

Then there is the Internet, delivered through every media, including your smart phone, where the volume of data spewing out is like a new Library of Congress every 15 minutes. The days when you could launch your business with a new web site, and the phone would begin to ring, are long gone.

article thumbnail

Social Media Accounts are Intellectual Property

Startup Professionals Musings

Social media accounts. Immediately go to relevant social media sites and grab the same name, even if you never plan to use the accounts. Many companies like Sears, Coca-Cola, and Twitter have already been hurt by people using company names they don’t own on social sites. Trade secrets with employment agreement.

article thumbnail

10 Reasons Why Capital Shouldn't Make Or Break Your Startup

Startup Professionals Musings

Print advertising is expensive, but social media is free. According to the nonprofit Kauffman Index of Entrepreneurial Activity, the 2010 startup rate is the highest in fifteen years, a great deal of which are sole proprietorships by necessity. Your mortgage and grocery bill depend on it. You can keep overhead low.

article thumbnail

Your Next Startup Will Likely Be Run By a Boomer

Startup Professionals Musings

In every single year from 1996 to 2010, Boomers between the ages of 55 and 64 had a higher rate of entrepreneurial activity than Gen-Y, aged 20–34. Half of the Internet users aged 50-64 use social media now, an 88 percent growth from the previous year. These trends seem likely to persist.

article thumbnail

Boomers are Driving a New Entrepreneurship Boom

Startup Professionals Musings

These indicate that the correct icon for an entrepreneur may now have gray hair, rather than the warm glow of youth: In every single year from 1996 to 2010, Boomers between the ages of 55 and 64 had a higher rate of entrepreneurial activity than Gen-Y, aged 20–34.