Remove 2011 Remove Acquisition Remove Direct Marketing Remove Retention
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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. An IBM study in 2011, “ From Social Media to Social CRM ”, discovered significant gaps between what businesses think consumers care about and what consumers say they want from their social media interactions with companies.

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2011 Consumer Internet Predictions

Lightspeed Venture Partners

Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. I think we’ll see more from the online lending space in 2011, so I may just have been too early on that part of the prediction! Now, on to my predictions for 2011: __.

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