Occam's Razor

OCTOBER 21, 2013

In late 2011, Google announced an effort to make search behavior more secure. A lot of the keywords I used to add to my campaigns came from the long, long tail I saw in my organic search data (I would take the best performers there and use PPC to get more traffic) and from competitive intelligence research. I would humbly suggest not.

Search 154

Search SEO Analytics Engineer 154

searchengineland.com

MAY 30, 2012

For anyone with any PPC in their background, I’d expect some discussion around Quality Scores and landing page optimization testing. Peeking Into the World Of Googles Algorithm Changes With Google Search Quality Head Amit Singhal Google Launches Knowledge Graph To Provide Answers, Not Just Links. Question 2. “In See More Features.

SEO 54

SEO SEM Social Media Search 54

Occam's Razor

FEBRUARY 22, 2010

Feel better? : ) When should you start doing paid search advertising for tours to Italy for 2011? If you are analyzing data for your SEO or PPC campaigns and you find the search engine providing the data then you should instantly embrace it and immediately propose marriage! #5: In May 2010 (!). 9 points higher, now you deserve a bonus!

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Occam's Razor

JANUARY 20, 2010

I humbly believe that the biggest mistake most of us doing SEO make is that we are far too obsessed with ranking and meta this and that and how to work back algorithms etc etc. But man do those listings (when triggered by the search engine's algorithms) stand out and grab the Searcher's attention. Now go plan for 2011.

Analytics 90

Analytics Search SEO Metrics 90