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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. This is especially true when it comes to tech companies hiring the wrong chief technology officer.

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6 Important Startup Trends that Defined 2011

mashable.com

World Featured in US & World Featured: Facebook Year End 2011 Awards. 6 Important Startup Trends that Defined 2011. December 28, 2011 by Sarah Kessler. As the innovation engines of the economy, what startups figured out in 2011 will likely appear on other sectors’ trend lists in 2012. Trending Stories.

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10 Essential PR Tips for Startups

mashable.com

October 10, 2011 by Erica Swallow. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. October 10, 2011 14:07:23. October 10, 2011 14:10:15. October 10, 2011 14:18:53. October 10, 2011 14:12:16. October 10, 2011 14:16:25.

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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

LinkedIn was curious, so the business social network decided to find out. September 1, 2011 09:04:39 Reply 0 Flag this comment jamespmedd Follow Interesting information but an awful looking infographic! September 1, 2011 09:24:15 Reply 3 Flag this comment Aaron Pace Follow Not everyone can create awesome infographics.

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

It’s best that you personally oversee operations to ensure that they’re in line with your broader business vision. You’ll also likely be hiring local staff for your new office. September 14, 2011 00:53:22 Reply 0 Flag this comment Fabrizio Poli Follow If you want to expand your business internationally, this will be useful.

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What Kind of Workspace Is Best For Your Startup?

mashable.com

August 20, 2011 by Lauren Drell 1 Share on Tumblr email share Share on Tumblr email share This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. What kind of working environment does your startup call home?

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

For example, my company decided early on to hire a UI designer, which has helped tremendously with our product development. Then we allocated the saved money into hiring the highest quality developers available — especially those who have experience working with a distributed team. Starting a business can be very expensive.

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