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Using Personalization Data To Reshape Your Customer Experience

Duct Tape Marketing

John Jantsch (00:00): This episode of the duct tape marketing podcast is brought to you by the female startup club, hosted by Doone Roison, and brought to you by the HubSpot podcast network. Listen to the female startup club, wherever you get your podcast. 24:51] Where can more people connect with you and learn more about RightMessage?

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Most startups fail. The most common mistake startups make is assuming they can operate the same way big companies do, and expect success with little to no feedback from potential customers.

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Onboarding Emails: What Happens After They Subscribe?

conversionxl.com

Pricing Strategy. The example above is from a startup that promised to offer a smarter collaborative experience on Twitter. Demand Gen’s 2013 lead generation benchmark report found that 53% of marketers are focusing on getting more leads rather improving the quality of the leads they already have. Email Marketing. Copywriting.

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