2013 Audience Channel Curation 
Both Sides of the Table
SEPTEMBER 17, 2013
When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). As I point out frequently, people want to consume video.
Hearpreneur
DECEMBER 11, 2017
Ronnie’s audience was looking for tips on products that would help them achieve their lifestyle goals, and that’s when we realized there was a huge opportunity for Ronnie to make money sharing the products she believed in with her engaged audience. Think; custom stock photography. Have any success stories to share?
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Duct Tape Marketing
AUGUST 18, 2016
Given the sheer scale of social media and the number of social channels (there are over 90 social networks ) – and the volume of people using them (Facebook has over 1.59 Oreo has received some praise in recent years for the mastery of its marketing messages, such as its quick thinking during the Super Bowl blackout in 2013.
www.kalzumeus.com
FEBRUARY 6, 2013
Posted on January 31, 2013. Good security pages to pattern after: 37signals (I particularly like how this page works for responsible disclosure while, in a dual-audience fashion, also doubles as being great marketing copy), Twilio , Heroku (again, dual audience), etc. I keep a list of my best work curated. Greatest Hits.
Duct Tape Marketing
JUNE 6, 2018
Those are the things that people asked in 2012 and 2013, but those issues haven’t gone away because people still see social media as this disconnected piece of marketing that you have to go figure out and play in. Social media is just another channel, it is another part of marketing.
Duct Tape Marketing
NOVEMBER 30, 2017
Those are the things that people asked in 2012 and 2013, but those issues haven’t gone away because people still see social media as this disconnected piece of marketing that you have to go figure out and play in. Social media is just another channel, it is another part of marketing.
ConversionXL
SEPTEMBER 24, 2020
I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. With this data, you can move away from the “post everything we publish” Facebook strategy and instead curate high-performing content based on past performance. Google CTR study (2013). We’re in slang marketing now. Conclusion.
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