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Remove 2014 Remove Clickthrough Remove eCommerce Remove Media
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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

OCTOBER 21, 2014

Though it may seem obvious, according to the CMO Survey , which collected responses from Fortune 1000, Forbes Top 200, and other high ranking Marketers, found that the state of analytics even now in 2014, is quite dismal. First, your advertising is either Paid, Owned, or Earned Media. Display ads are Paid Media. the conversion).

Analytics 113
Analytics Software Review Metadata Campaign 113
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How to Optimize Videos for Conversions

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Before people purchase from an eCommerce site, they want to see exactly what they’re purchasing. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc.

Video 48
Video Conversion Mobile Search 48
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