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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Kyle Dunn, CEO, Meyler Capital , says, “Investors should focus on building a large audience within a CRM system (having the ability to categorize your different constituents); communicate consistently to that audience; and implement an automation platform that can leverage lead score to profile interest. 2) Market . 3) Raise capital.

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[Infographic] Is SEO Or SEM Better For Online Marketing?

YoungUpstarts

In the third quarter of 2017, 91 percent of all mobile searches were performed via the Google search engine. ( Search engine marketing serves a very important purpose: it places your products and services in front of a targeted audience. This audience is motivated to make a purchase and is pinpointed by creating a buyer persona.

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