Remove 2018 Remove Affiliate Remove Campaign Remove Forecast
article thumbnail

The Ultimate Guide to Starting a Software Company

Up and Running

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea.

article thumbnail

SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

According to the Q1 2018 HubSpot Research Trust Survey , 81% of customers trust recommendations from family and friends over business advice. Perhaps they’re enrolled in a formal affiliate program. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation.

Retention 101
article thumbnail

SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

According to the Q1 2018 HubSpot Research Trust Survey , 81% of customers trust recommendations from family and friends over business advice. Perhaps they’re enrolled in a formal affiliate program. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation. Tactical resources.