How to Create a Demand Funnel (for 44X Revenue)
ConversionXL
APRIL 28, 2020
I got one of those in 2018, mere months after I started at data.world as their first growth marketing and demand generation hire. To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales. It wasn’t quite a flip from B2C to B2B, but it was close.
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