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Beyond the Full-Time CMO: How Companies are Opting for a Fractional Future

Duct Tape Marketing

We dive deep into the transformative realm of the Fractional CMO, uncovering the nuances and potential it holds for modern businesses. Key Takeaway: The rise of the Fractional CMO marks a significant shift in the way businesses perceive leadership roles. How would you briefly describe this role to someone unfamiliar with it? [01:28]

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The Simple Guide To Podcasting

Duct Tape Marketing

Alex and his team have created popular services like PodMatch, a service that matches podcast guests and hosts together for interviews, and PodcastSOP, a project management tool that helps podcasters keep up with their episode releases. So P a project management tool that helps podcasters keep up with their episode releases.

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Out of the Crisis #22: Ron Klain on pandemic response and preparedness, entrepreneurship, and rebuilding trust in institutions

Startup Lessons Learned

Earlier this week, Ron Klain was named President-Elect Biden's chief of staff. He was the White House Ebola Response Coordinator in 2014 and 2015, when the Obama administration set up a pandemic prevention office and created a playbook for managing future outbreaks. Ron delivered the opposite message loud and clear.