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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

OCTOBER 16, 2022

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

Acquisition 129
Acquisition eCommerce Customer Churn Rate 129
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My Thoughts on the Current Market: on 20-Minute VC

Both Sides of the Table

APRIL 21, 2020

Topics we covered: B2B Companies You haven’t seen the full extent to how the correction is going to affect you. We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates. I spoke about that more in this deck that I wrote for the SaaStr conference in early March 2020.

Marketing 263
Marketing Valuation Churn Rate Balance Sheet 263
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