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The Top 10 Duct Tape Marketing Podcast Episodes for 2020

Duct Tape Marketing

The Top 10 Duct Tape Marketing Podcast Episodes for 2020 written by John Jantsch read more at Duct Tape Marketing. 2020 was an unpredictably eye-opening year that brought forth swift change, lots of uncertainty, and a shift in perspective for many. I wanted to take a look back at the most popular episodes we aired in 2020.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

In 2020, there were 8,000 martech solutions. Marketers can use this framework to evaluate the risks associated with different growth strategies. New markets include geographic regions, new customer segments, or new channels to reach your customers (digital or physical). New channels. Market penetration. Partnerships.

Marketing 115
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

When a company is in a growth stage, focus product marketing in your marketing department. Product marketing can partner with marketers to: Find channels; Decide on content ; Refine messaging; and, Remove friction to signing up and booking demo calls. In the early stages: Use product marketing to execute the GTM strategy.

Marketing 110
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Strategy Roundtable For Entrepreneurs: 1M/1M Announces Partnership With TiE Chennai

ReadWriteStart

a group of entrepreneurs from TiE Chennai gathered at the Indian Institute of Technology-Madras (IIT-M) Research Park campus, and we spent the next four hours discussing strategy and tactics of early-stage entrepreneurship. The majority of the discussion was about go-to-market strategy, channels and regulatory issues.

India 126
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Strategy Roundtable: Do Not Spray and Pray

ReadWriteStart

To do a solid holiday season he will need to balance the inventory and marketing budgets, and getting stuck in a complex situation with inventory being stuffed in the retail channels with bad terms will be a kiss of death. I will connect the company to a few larger companies that may be good OEM channels for them. JCLABoutique.com.

India 114
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Strategy Roundtable: Investors Don't Fund Broad Ideas

ReadWriteStart

Distribution Channel for Product Companies. Then Amit Gurung pitched a business plan to create a distribution channel for product companies trying to cater to the rural base-of-the-pyramid (BPO) market in India. It might be a much better alignment of skills. How does he mitigate that? Photo by designkryt.

India 115
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Interview with Sramana Mitra on 1M/1M Program

Life Beyond Code

One Million by One Million is a global initiative that aims to nurture a million entrepreneurs reach a million dollars each in annual revenue and beyond by 2020, thereby creating a trillion dollars in global GDP and ten million jobs. And today, we have a group of early adopter premium members who are making good use of the program.