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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them. Let’s dive in.

B2B 150
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Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

In fact, they generated $100k in revenues over the last year, since they first pitched at one of our roundtables. Blue Coin Last up, Sunil Sharma from Walnut Creek, California, presented Blue Coin, a loyalty program management platform and service catering to small to medium size businesses. Thursday, July 28, 2011: Register Here.

India 123
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Strategy Roundtable: Do Not Spray and Pray

ReadWriteStart

First up was Brad Barrett presenting GrillGrate , a grill accessory with which Brad has built a year-to-date revenue of $400,000. With enterprise customers, this would result in tremendous exit barriers, making sales cycles long and involved, which a small startup will find hard to withstand. GrillGrate. Photo by brokenarts.

India 114
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Strategy Roundtable For Entrepreneurs: 2 Really Cool Companies

ReadWriteStart

and a systematic affiliate marketing program. For enterprises and small businesses, managing a systematic sales cycle is crucial, and before having telemarketing reps call prospects, a few rounds of Stanzr events may be an efficient way to move them down the sales funnel. You can register for upcoming roundtables here.

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

ConversionXL

Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Then they increased their revenue from $2M to $6M in six months. In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue.

Demand 124
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Strategy Roundtable For Entrepreneurs: High-Octane Energy In Pune

ReadWriteStart

Manoj is experiencing a long sales cycle of close to 12 months, but he has already created a sustainable company that has revenues and profits. Today, the financial picture of a CCS is updated only once a month in a batch process. From 2008 to 2010, Mitra was a columnist for Forbes.

India 116
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9 Account-based Marketing Case Studies

ConversionXL

Account-based marketing (ABM) accounted for 79% of all sales opportunities in 2020. How iRidium used audience targeting, networking, and activation to land 34 new sales opportunities. In 2020, smart home and building automation platform iRidium mobile wanted to land bigger clients and announce new products.

Marketing 105