Duct Tape Marketing

JANUARY 19, 2023

Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat). Hasan built a successful startup from his bedroom with nothing more than an online course and a yearning to escape the ‘rat race’. They both are award-winning authors and entrepreneurs. Great episode.

Audio 87

Audio Cofounder Framework Early Stage 87

Duct Tape Marketing

OCTOBER 27, 2022

Key Takeaway: What fueled Amazon’s astonishing growth? He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers. Carmine Gallo joins me in this episode to reveal the communication strategies that Jeff Bezos pioneered to fuel Amazon’s growth.

Seattle 63

Seattle Silicon Valley Conversion Naming 63

Duct Tape Marketing

JANUARY 4, 2023

Key Takeaway: A crucial component of growth is experimentation. In this episode, I talk with the CMO of Semrush, Andrew Warden, about leading a mature organization and how experimentation helps push its growth as an organization. 17:16] Is there a small set of metrics that you rely on? [19:43] Andrew Warden (01:14): Show.

SEO 87

SEO Audience Channel Campaign 87