ConversionXL

FEBRUARY 27, 2019

Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. The SaaS test balloons helped gauge the potential traction on social media and other channels.

Product 110

Product Campaign Acquisition Social Media 110

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Hearpreneur

MAY 15, 2019

I loved working for start-ups, except for the being laid-off part, as a result of acquisition or pivot. I had always wanted to do consulting but was waiting until my son went off to college. After being laid-off (again), I started a sales consulting business helping tech start-ups build, grow, and coach their sales teams.

Fractional CTO 122

Fractional CTO Entrepreneur CTO Hire LLC 122

techcrunch.com

OCTOBER 23, 2010

But as any programmer will tell you (I’m one), any lucrative contract or full time job you can get, especially these days, will usually leave you so burnt out by the end of the day that the last thing you will want to do is sit down and bang out more code. Twitter is an excellent distribution channel for us. (B)

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

Austin Startup

MARCH 7, 2018

Joseph Kopser (@JosephKopser) | Twitter Barbary Brunner CEO Austin Technology Council A self-described, “Geek Girl”, Barbary Brunner’s 25-year career includes senior executive roles at world-wide leading technology brands and a successful strategy and organizational development consultancy, prior to her joining the Austin Technology Council as CEO.

Technical Cofounder 48

Technical Cofounder Cofounder Fractional CTO CTO 48

Startup Lessons Learned

MAY 25, 2021

So, and then the second thing is like, occasionally, a lot of people would assume I'm a technical, like CTO of a company. If you become their primary customer acquisition channel, you can now use your influence with the front door of the healthcare system to create a more democratized marketplace for the rest of the healthcare.

Silicon Valley 60

Silicon Valley Turkey Los Angeles California 60