ConversionXL

MARCH 17, 2021

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150

B2B Sales Cycle Belgium IP 150

Hearpreneur

JANUARY 30, 2022

Face-to-face engagement is important, especially at vital points in the sales cycle or while creating relationships. The traditional push marketing approach has given way to a new approach that entails engaging customers through social networking, blogs and video. The way marketing is done is changing. 28- Use technology more.

Entrepreneur 125

Entrepreneur Green Technical Review Social Media 125

ConversionXL

NOVEMBER 5, 2020

Churn rate was high for a service that many organizations saw as a “nice to have.” I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. For example, after looking at the broader market, we saw that a service that helps marketers scale their video content was in demand.

PR 120

PR B2B Lean Audience 120