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Remove Acquisition Remove CPA Remove Lean Remove PPC
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6 Business Idea Validation Tactics to Improve Your Business Planning

Up and Running

MARCH 14, 2017

In the Lean Startup methodology, one of the most important elements is getting out of the building. You must conduct client interviews, website usage tests, and maybe even set up a small PPC campaign to figure out whether or not the market is interested in you offering. Idea validation and Lean Planning.

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Business Plan PPC Lean Campaign 94
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Lean Marketing: Basic Metrics You Should be Watching. Now.

crowdSPRING Blog

APRIL 6, 2015

Customer Acquisition Cost. The result of this simple is your CPA, or Cost per Acquisition and this is the key to understanding whether your marketing tactics are working for you or not. The second half of CPA is known as CLTV, or Customer Lifetime Value. Every business, whether B2B or B2C has to bring in customers.

Metrics 48
Metrics CPA Lean Marketing 48
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