Remove Acquisition Remove Demand Remove SCRUM Remove Vertical
article thumbnail

How to Scale Organic Traffic (Without Writing a Million Blog Posts)

ConversionXL

Whether it improves the quality of an existing page (and, therefore, rankings for keywords you’re already addressing) or justifies new page creation (to rank for new keywords), there has to be demand. In each case, the identified demand can be addressed and lead to more organic traffic (and, of course, happier customers).

SEO 159
article thumbnail

7 Account-Based Marketing Examples and Lessons

ConversionXL

Account-based marketing is an extremely targeted approach (one-to-one rather than one-to-many), so it usually has a much higher customer acquisition cost (CAC). For a reasonable return on investment, target higher-value accounts than you would with more conventional demand generation plays. via 6sense ].

Marketing 100
article thumbnail

Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.