How to Create a Demand Funnel (for 44X Revenue)
ConversionXL
APRIL 28, 2020
I also liked the DemandGen Framework because it considered customer expansion revenue in addition to the acquisition side , which is covered by the SiriusDecisions models. Our next step was to adapt the funnel to fit our marketing automation platform and sales processes. Honorable mention: The DemandGen Framework. Image source ).
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