Critical Tips to Developing an Effective Marketing Strategy for Startups in “Boring” Industries
ReadWriteStart
NOVEMBER 30, 2021
Use a metaphor (Chevrolet: “The heartbeat of America”). Think of it like word-of-mouth advertising, but on a much larger scale. Then, when it’s time to advertise, you’re ready to go. For every dollar you spend on advertising, you may justify it as an “investment.” Choose Your Brand’s Colors and Fonts.
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