Remove Advertising Remove Audience Remove Disintermediation Remove Internet
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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

Ecommerce has transcended merely shipping a box to your home — it’s about leveraging mobile plus the internet to create an elegant purchasing experience previously unavailable. The internet continues the disintermediation of content creation. The “Internet of Things”. Empowering Content Creators.

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

Safari and Firefox have already started to wean advertisers from them. Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. The first three go hand-and-hand—if advertisers can measure and get a good return on ad spend, they’ll keep buying ads.

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Better, Cheaper, More Convenient

Rob Go

These are companies that offer consumers a product or service (or both) that they are paid for (as opposed to consumer audience businesses that are monetized through advertising). And they are able to do this by circumventing traditional distribution taking advantage of the internet.