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[Interview] Colin D Ellis, International Speaker, Bestselling Author And Organizational Culture Change Consultant

YoungUpstarts

Based in Melbourne, Australia, he’s the author of four books, including his most recent, “ Culture Fix: How to Create a Great Place to Work “ We chat with Colin on workplace culture and organizational change. For 30 years I was part of other people’s cultures in the UK (where I was born), New Zealand and Australia.

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Resources for Global Entrepreneurs

Up and Running

Just make sure you can spot the advertisements: Look for “Ad” on the left side under the name of the website. Is it a sales pitch or an opinion? So, if you were the founder of a green energy startup in Sydney, Australia, you would Google “green energy business incubator in Sydney, Australia.”. Australia and New Zealand.

Global 62
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Online reviews are essential but remember their real purpose

NZ Entrepreneur

As an entrepreneur you want a positive online presence to drive new customers in-store but it’s crucial is that you remain genuine and actually listen to what your customers have to say – because customer reviews are more than just free advertising. NZ Sales Manager. Australian Sales Leader. NZ Entrepreneur.

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What living in different countries has taught me about life (and work)

Austin Startup

Get off the beaten path As a New Yorker, I’ve seen hordes of tourists do it all wrong. They will spend time in the most god-awful neighborhood of Manhattan, Midtown West, by gawking at advertisements in Times Square and go shopping at Macy’s in Herald Square. It’s a similar trait I’ve learned in sales.

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4 Super-Hot Fin Tech Trends To Watch Out For In 2016

YoungUpstarts

We no longer have to fish for our wallets, swipe your smartphone at the point of sale and it’s done. Affirm is quick and easy credit at point of sale, and some say that it promotes impulsive spending, but its popularity is soaring. Mobile Payments Set to Grow Even Faster. Lending Startups Shake up Banking Industry.

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10 Mom-and-Pop Businesses That Turned Into Empires

YoungUpstarts

The mom-and-pop business became an instant success and its annual sales continued to skyrocket each year. Wrigley’s gum became a huge success and he moved the company to its first factory in Canada, then Australia, Great Britain and New Zealand. The company now has 19 production facilities across the world.

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UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

Nielsen Consumer Trust Index shows that 92% of buyers trust organic UGC than paid advertising or brand content. Thus, advertisers need a creatively good mixture of content types to find the right blend that helps brands’ marketing strategies succeed. User-generated content is perceived as genuine and objective user experiences.