Advertising Channel Lean Public Relations 
crowdSPRING Blog
MARCH 25, 2012
The Lean Startup movement provides a wonderful template, and Ross wrote a great post in which he discussed how managers can use these principles in their own marketing campaigns. We have written about many tactics that have worked in our own marketing efforts, such as public relations , goal-setting , branding , etc.
Steve Blank
NOVEMBER 2, 2009
For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. Over its lifetime a Lean Startup may spend less money than a traditional startup.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
crowdSPRING Blog
MARCH 22, 2013
Lean Business: Office Space – A Meditation – [link]. Lean Business: Office Space – A Meditation – [link]. How to Modernize a Public Relations Strategy That’s Stuck in the Dark Ages | Hubspot Blog – [link]. Creative Examples of Bus Stop Advertisement Ideas | GraphicMania – [link].
Duct Tape Marketing
MARCH 12, 2013
Years ago, however, the concept of integration applied mainly to consistency in branding elements and a unified message in advertising, public relations and sales promotion. But then online channels, social behavior and customer voice came along and fragmented even the best attempts at integration. the Wendy’s ad hit.
crowdSPRING Blog
NOVEMBER 18, 2011
The video above is a fun look at the obsession people have with cats in online videos and advertising. Lean Marketing: Facebook advertising for newbies – [link]. 5 rules of small business advertising success – [link]. 5 rules of small business advertising success – [link]. – [link].
crowdSPRING Blog
JUNE 28, 2013
Lean Marketing Tips: Public Speaking – [link]. Creativity still rules, even in old channels like direct mail. CMOs: Let’s Give Up On Advertising And Do These 6 Things Instead | Forbes – [link]. Why advertising awards are now for losers. — [link]. Great example – [link].
crowdSPRING Blog
MARCH 30, 2012
Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Digital advertising is broken – [link]. Interesting perspective on truthiness in advertising – [link]. Will CPE (Cost Per Engagement) advertising ever take off? Google spending big money on traditional advertising – [link].
Expert insights. Personalized for you.
98 
Let's personalize your content