ConversionXL

JUNE 24, 2020

Click fraud occurs when a pay-per-click advertisement is clicked on by a user with malicious or disingenuous intent. Juniper Research estimates that click fraud cost advertisers $42 billion in 2019. Juniper Research estimates that click fraud cost advertisers $42 billion in 2019. Competing businesses. If you can—great!

PPC 121

PPC IP Idaho Non-Compete 121

ConversionXL

JUNE 2, 2022

Targeting a Fortune 500 is very different from going after a small business. A small business may only have one decision-maker, but a large organization could have dozens. Tools for IP-targeted ads: MRP ; Terminus. How large and complex is the customer organization? How many stakeholders are there?

Customer 98

Customer Marketing Channel Acquisition 98

maplebutter.com

JANUARY 8, 2013

Create a strong brand, solid social community, sell advertising. We’re considering doing SEO and PPC as well as cold calling to generate leads. I think advertising and intent have to be aligned. Some suggest that “sustainable innovation” is part of a few things that investors look for in a business.

Technical Review 44

Technical Review Startup Cofounder Software Review 44