Affiliate, Business Model, Churn Rate and Technology

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

DECEMBER 3, 2019

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. But in business, you want a lot of partners. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . When I was single, I registered for (a lot of) dating websites.

Technical Review

Technical Review Software Review Analytics Private Equity

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

FEBRUARY 3, 2022

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. In the retention phase, measure these performance metrics: Retention rate vs. churn rate Customer churn Net Promoter Score Email open rates Email click-through rate.

Retention

Retention Marketing Acquisition Channel

StartUpRoar

VCs eating our own dog food: Using technology and analytics to make better investments

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

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