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Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

ConversionXL

MAY 30, 2017

The conversion funnel is the most important part of every e-Commerce website. The visitor initiates his journey through the conversion funnel, but he never completes it. The visitor initiates his journey through the conversion funnel, but he never completes it. This is what’s known as a dropout or cart abandonment.

Analytics 126
Analytics Conversion eCommerce Technical Review 126
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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

OCTOBER 21, 2014

This mindset, or something like it, is necessary to help key players within a business understand how data science & conversion rate optimization play a role to business growth. The key in understanding leads with digital analytics often starts by using campaign codes. No two tools track exactly the same way. What to do?

Analytics 113
Analytics Software Review Metadata Campaign 113
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