8 strategic hacks for building marketplace liquidity
The Next Web
DECEMBER 8, 2013
By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. it’s really a software business, not liquidity driven) and that B2C marketplaces could not be built under the giant momentum of eBay’s “ network effect. Start with aggregating scarce and in-demand inventory.
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