Aggregator Boston Customer Development Management 
Startup Lessons Learned
JUNE 5, 2009
Imagine a general manager that has read The Innovator’s Dilemma and related books, and is therefore trying hard to help her organization make a transition to a new product category via disruptive innovation. Still, this manager is going to spend the company’s money, and needs to be held accountable. So far, so good.
Startup Lessons Learned
JANUARY 18, 2010
Recently, he was bitten by the lean startup bug and has started writing about his experiences attempting to apply lean startup and customer development principles. Managing weekly releases got a lot harder once I started doing customer development. Things started to slip. Things started to slip.
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Startup Lessons Learned
APRIL 14, 2009
They are gaining valuable customer data. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process. Steve calls this just Customer Validation , but I like to emphasize the learning aspect, so I accept a far more awkward phrase.) They are closing orders.
Startup Lessons Learned
FEBRUARY 22, 2009
But aggregated across many schools, there are thousands or tens of thousands of them. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Amazing lean startup resources Is Entrepreneurship a Management Science? No departments The Five Whys for Startups (for Harvard Business R.
Startup Lessons Learned
AUGUST 24, 2009
In the old days, the brand manager of a consumer packaged goods product had to spend energy inferring the effectiveness of their television ads through a combination of trailing indicators (like market share) or time-consuming market research. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
Startup Lessons Learned
SEPTEMBER 19, 2009
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Startup Lessons Learned
AUGUST 16, 2010
It requires separating the product launch from the marketing launch (see Dont Launch ) as well as other staple Lean Startup tactics: minimum viable product, split-testing, customer development and the pivot. That is customer development. “But it never happened.&# [Alas, customers dont know what they want!
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