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How to Write a Business Plan

Up and Running

Here are some quick definitions: TAM = your Total Available or Addressable Market (everyone you wish to reach with your product). Instead, they prefer to buy through large distribution companies that aggregate products from lots of suppliers and then make that inventory available to retailers to purchase. Retail Distribution.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

This is misleading because in a recurring revenue model, Customer A is much more valuable to the business (assuming typical churn rates) as they will likely generate $360,000 of revenue for the business with renewals over that same three year period. Bessemer SaaS Law #6. but focus is a good thing. 4:31 PM.