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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted. The very best of them shape markets – they know how to create new markets by seeing opportunities before anyone else. Between 2001 to 2008, Jobs reinvented the company three times.

Azure 120
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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted. The very best of them shape markets – they know how to create new markets by seeing opportunities before anyone else. Between 2001 to 2008, Jobs reinvented the company three times.

Azure 120
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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.)

Sales 120
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Learning is better than optimization (the local maximum problem)

Startup Lessons Learned

Many optimizers are in favor of split-testing, too: direct marketers, landing page and SEO experts -- heck even the Google Website Optimizer team. What about companies, like Siebel, that started with partner distribution first? What about companies, like Siebel, that started with partner distribution first? Expo SF (May.