Solving the Innovator’s Dilemma – Customer Development in a Big Company
Steve Blank
AUGUST 23, 2010
We spent two days of analyzing and exploring their customer discovery visits just completed across South America, Africa and Asia. We’re Not Here for a Sales Call. Disabusing the audience of the notion that the visit is a sales call is vital to the customer discovery mission. But we are not here for a sales call.&#.
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