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Using Generative AI to Drive Corporate Impact

TechEmpower

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.

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53 Questions Developers Should Ask Innovators

TechEmpower

How will you be taking this to market? Do you have a custom algorithm or other technology? Questions Developers May Have Forgot to Ask Here are some additional questions that might have slipped your developers’ minds. Often this ties to marketing support. What’s been done so far to validate the concept?

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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

Marketers are intimately familiar with their industry and product. The curse of knowledge in marketing. In marketing, the implications are obvious. Marketers often fall victim to the curse of knowledge because they are: Intimately familiar with their own product; or Selling a complex/technical product to a less-savvy audience.

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Embracing Digital Disruption in the Business World

The Startup Magazine

From marketing to product development, to new software tools and communications, the list is almost endless as to the digital transformations taking place. They have programmed a neural network to create an aesthetics detection algorithm that can see the beauty in photos the same way humans do.

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Enterprise SEO: Don’t Outsmart—Out Execute

ConversionXL

So many are distracted by the bleeding-edge techniques and purported algorithm tweaks hyped on SEO blogs and Twitter. Leave algorithm update analysis to Twitter “celebrities” and focus instead on out executing. Users and Google can reward only what’s in-market. I compare it to parts of Market Muse—but at 1% the cost.

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Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

SoCal CTO

We have been using LinkedIn for both sourcing recruits and reviewing backgrounds for recruits. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Its been great to zero in on very specific skillsets. The level of resumes we get through our LinkedIn networks is top notch.

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HOW TO: Build an App for Your Small Business

mashable.com

You don’t need a developer to use App Inventor, and you can create Android applications that use a smartphone’s features, including GPS and SMS. If you’d like to capture the iPhone market, too, check out AppBreeder , a web-based iPhone app maker, or SwebApps , another tool for building iPhone applications.