ConversionXL

OCTOBER 25, 2018

Content creation, the engine of inbound marketing, creates the draw (i.e. What happens when Google’s algorithm cuts organic visibility for your blog in half? For marketers, SLAs typically redefine “leads” from simple metrics like form fills to marketing-qualified leads (MQLs) —those that are a “good fit” and “sales ready.”

Demand 132

Demand Vertical Campaign Channel 132

Seeing Both Sides

AUGUST 16, 2012

I first met Steve when he was VP of Engineering at Centerline software, a software development tools startup, and I was a junior in college. In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel. Big Data meets travel…in 2000.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

A Smart Bear: Startups and Marketing for Geeks

AUGUST 27, 2013

— a person flaps despondently at Google, inside which ten million tumblers control the landscape of discovery and the fate of the transaction with an algorithm even its inventors could not manually recreate. Where is the space for true innovation and exploration in a land of metrics optimization? Fed up with — what?

Metrics 225

Metrics Vertical Algorithm Demand 225

ConversionXL

SEPTEMBER 17, 2021

We created Lemonade as a purpose-built, technology-first, vertically integrated and legacy-free insurance carrier. Channels serve as a more direct means of communication and include email, advertising, search engines, chatbots, phone, and more.” [via via Digital Brand Blueprint ]. Image source.

Campaign 109

Campaign Social Media Audience Channel 109

Startup Lessons Learned

JANUARY 4, 2009

For example, Friendster was famously vertically partitioned at one time in its growth curve. More common is to use a one-way hashing algorithm to map the data to be accessed to one of the shards that store it. Theres no complex algorithm to go wrong, just a simple lookup table. Key-based partitioning. to store it.

San Francisco 151

San Francisco Architecture Startup Database 151

Occam's Razor

FEBRUARY 22, 2010

It is simply magnificent what you can do with freely available data on the web about your direct competitors, your industry segment and indeed how people behave on search engines and other websites. They are available from all the major search engines such as Google, MSN, Yahoo! 4: Search Engine Data.

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Genuine VC

DECEMBER 23, 2009

And this strategy of building a series of publications around vertical topics plays right into this movement. The property finally came into its own earlier this decade when Google rewarded its deep linked pages when people were searching for niche subject areas on its engine.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Genuine VC

DECEMBER 23, 2009

And this strategy of building a series of publications around vertical topics plays right into this movement. The property finally came into its own earlier this decade when Google rewarded its deep linked pages when people were searching for niche subject areas on its engine.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Occam's Razor

OCTOBER 19, 2010

A huge vast majority of clicks coming from search engines continue to be organic clicks (which is why I love and adore search engine optimization). Any web analytics on your site will tell you how many clicks came to you from a search engine. Mongoose Metrics ~ ifbyphone. I consider that to be web analytics. You may not.

Analytics 135

Analytics Web Non-Compete Campaign 135

blog.expensify.com

APRIL 24, 2012

I am the VP of Engineering at a cutting-edge startup that sells software built on the.NET platform. You whine about how hard it is to find good engineers, then go on and on about how you intentionally avoid at least half of the market for skilled people? It’s like arguing against vertical software. How about ABAPer?

Java 107

Java PHP Software Review Coder 107

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. The post outlines eight sources vendors use to collect data: Toolbars, panels, ISP data, search engines, self reported, scraped/indexed, hybrid, and external voc. Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis.

Metrics 60

Metrics Analytics Non-Compete Search 60