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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

But algorithms haven’t always kept pace. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text.

Search 126
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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. No keyword data in analytics tools.

Search 154
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Amazon SEO Isn’t Google SEO: 6 Differences That Matter

ConversionXL

When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle. Amazon’s algorithm manages a smaller set of users—those with the intent to buy a product online.

SEO 113
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How can Visual Search Change SEO for E-Commerce?

Duct Tape Marketing

How can Visual Search Change SEO for E-Commerce? A web page that is facilitated with images, videos and infographic earn 94% more views than the one having a bulk of the textual content. Due to the facts, the eCommerce websites are recommended to ensure the display of visual content to improve the SEO and website usability.

SEO 46
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Finding Your Voice And Using It To Make Ridiculously Good Content

Duct Tape Marketing

But the most important thing, and, and really one of the, the driving factors behind the new edition is that, you know, writing content just to play the SEO game is right. (07:47): Their product names have like H 1 27, 5 capital H small a like, you know, that's like how they name their products. Oh my gosh.

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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”