YoungUpstarts

JULY 8, 2014

Fund R&D: Bootstrapped raising funds is far ‘cheaper’ than debt or equity. Jeff, from OnHand, shares, “there is a lot that goes into the ongoing marketing and PR efforts for you campaign, especially in highlighting the mentions you receive. But fulfillment becomes the real part of it.

Campaign 216

Campaign Channel Bootstrapping Database 216

Up and Running

FEBRUARY 6, 2017

Google Analytics is a free tool that is a necessity for anyone attempting to measure their online presence. Does your website show up in the search results when potential customers search for information related to your product or service? The first step in achieving any goal is understanding how to measure progress.

Sweat Equity 60

Sweat Equity Equity Sales PR 60

Up and Running

MARCH 21, 2017

As much as the market was in favor of the technology, it was hard for a bootstrapped startup to gain ground when heavily seeded competitors with a similar product line were throwing around seven figure marketing budgets. Insurance, real estate, telemarketing, direct sales—all of these industries would benefit from the platform.

Campaign 80

Campaign Startup Cloud Channel 80

Up and Running

APRIL 5, 2016

Or, perhaps your story is about how you bootstrapped your business by starting several side businesses and never gave up on your dream, even in the face of adversity. Tom Smith of Insights From Analytics recommends doing PR outreach to local media and sharing your story.

Social Media 60

Social Media Elevator Pitch Guerilla Campaign 60

crowdSPRING Blog

MARCH 16, 2012

Why You Need Marketing Analytics, Not Web Analytics – [link]. Competitive Differentiation that Matters – [link] 7 Rules for Bootstrapping a Business – [link]. 7 Rules for Bootstrapping a Business – [link]. Why You Need Marketing Analytics, Not Web Analytics – [link].

Social Media 94

Social Media Small Business Design Media 94

This is going to be BIG.

JANUARY 31, 2010

Usually these discussions focus on Marketing, PR, Customer Service or an Agency. Bootstrapping a community from zero users. RSVP: [link] 12PM Networked News Gatherers: Defining the Social Media Editor Role, hosted by Time Inc. But in the media world there's another option: the Social Media Editor. What works and what doesn't.

New York 68

New York Community Social Media New York City 68

Up and Running

MAY 23, 2016

You could bootstrap your startup and do most of the tough legwork on your own, perhaps while you hold down another job. On the one hand, bootstrapping your business gives you much more control over it. Do your own PR. Whether or not you’ve got the budget, doing your own PR to start with is a good idea. Do it yourself.

Software Review 74

Software Review Software Delaware Forecast 74