Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How
ConversionXL
OCTOBER 4, 2018
As it turned out , the enhanced algorithms “did not seem to justify the engineering effort needed to bring them into a production environment.”. Predictive analytics, in other words, wasn’t a panacea. How many neglected data points do you have in Google Analytics, Google Ads, MailChimp, Marchex, Stripe, and similar services?).
Let's personalize your content