Vertical Markets 1: Bad Advice – All Startups are the Same « Steve.
Steve Blank
MAY 26, 2009
With an appropriate marketure, requirements elicitation processes, and a product roadmap organized around minimal marketable functionality, yoiu can build your market, company, technology, and product simultaneously and symmetrically. Make no claim beyond the walls of your current market. No, linearity in business is a tragic myth.
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