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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. We would pretty much bid on any phrase that was "[name of competitive product] chat" and variations like that.

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

It’s easy to overestimate the impact of this kind of traffic because it just feels good to have your name and company featured. These are things that if you get right, you can optimize your way into a big, sustainable audience. It strokes your ego. Problem is, you inevitably become yesterday’s old news.

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16 Powerful Tools and Services to Help Non-Marketers Grow Their Business

crowdSPRING Blog

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. That makes Facebook Audience Insights a powerful tool in creating targeted ads. Search marketing. Google Analytics.

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16 Powerful Tools and Services to Help Non-Marketers Grow Their Business

crowdSPRING Blog

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. That makes Facebook Audience Insights a powerful tool in creating targeted ads. Search marketing. Google Analytics.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Names have, of course, been changed to protect the innocent: Hope youre well; I thought Id relay a recent experience and thank you. If you would like to talk about this at a Bootstrapper Breakfast ( [link] ) I think you would find a receptive audience. Still, I thought Id share this email that happened to arrive during class.

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Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

Of the techniques he mentioned, I think four are fundamental and critical for any lean startup: TDD (or the even more politely named TATFT ) Continuous integration Automate your deployments Collect statistics The tools to help you do these things are getting better and better every day, but dont confuse tools with process.

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

In this post I hope to talk about how to do it well, in terms appropriate for both audiences. If she is, return the name of the hypothesis she was exposed to before. Return the name of the hypothesis chosen or assigned. First of all, why split-test? Check if the currently logged-in user is part of this experiment already.