Audience Curation Public Relations Small Business 
Startup Professionals Musings
FEBRUARY 1, 2012
Don’t start podcasting, blogging, tweeting, “friending” on Facebook, and posting YouTube videos until you know what your messages are, who will manage them, who your audience is, and how they and you are going to benefit from the content and relationship. Failing to tailor the plan to your target audience. small businesses.
Startup Professionals Musings
OCTOBER 4, 2010
They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Failing to tailor the plan to your target audience. Hone in on sites, tools, and applications your target audience is using. Not having a social media policy.
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Gust
NOVEMBER 7, 2011
Don’t start podcasting, blogging, tweeting, “friending” on Facebook, and posting YouTube videos until you know what your messages are, who will manage them, who your audience is, and how they and you are going to benefit from the content and relationship. Failing to tailor the plan to your target audience. small businesses.
Hearpreneur
DECEMBER 28, 2022
A major pivot we are undertaking next year is transitioning our focus from recipe curation to recipe creation. The difference is being connected and true to the value and service we can offer to support other professional service firms with growth through branding, marketing, and public relations. Photo Credit: Paul Kushner.
crowdSPRING Blog
JANUARY 15, 2012
We write often about small businesses and startups and lean approaches to marketing and other business functions. The role of the project manager is to act as gatekeeper, curator, editor, and leader and this guidance is vital to the project’s success. Related posts: The State of the Crowdsourcing Union, 2011.
crowdSPRING Blog
NOVEMBER 25, 2012
As the end of the year approaches, small businesses need to think not just about wrapping up the year that is fast coming to an end, but also towards planning and strategy for the new year. A good place to start is with your marketing strategy and for many small businesses this means a serious look at branding strategy.
crowdSPRING Blog
JUNE 9, 2017
We can probably all relate to finding ourselves on the “weird” side of YouTube watching obscure cat videos. We’ve pulled together some of our favorite channels for entrepreneurs and small business owners. TED Talks curates talks from thought leaders around the world. TED Talks / TEDx. Entrepreneur. Marie Forleo.
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