Audience Customer Development Product Development Silicon Valley 
Steve Blank
SEPTEMBER 5, 2018
The mantra of “ first mover advantage ,” the idea that winners are the ones who are the first entrants in their market, became the conventional wisdom of investors in Silicon Valley.“ First Movers” didn’t understand customer problems or the product features that solved those problems (what we now call product-market fit).
Steve Blank
JUNE 25, 2009
They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors. So their management teams were insisting that they OEM (buy from someone else) these products. The answer depends on your answer to two questions: which step in the Customer Development process are you on?
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YoungUpstarts
OCTOBER 10, 2012
Talented product developers. Customer content and engagement built rapid growth in the success of Intel ’s social media and Web-based marketing efforts, increasing “customer contacts” by a factor of tenfold and overall page views by 100x. Wrong message, wrong audience. Highly trained salespeople.
Startup Lessons Learned
AUGUST 26, 2009
Its easy to take Silicon Valley for granted. Ive written a little bit about the origins of Silicon Valley because I think its important for us to understand how we got here in order to make sure we preserve what is best about our community. And do your customer development.
Startup Lessons Learned
MAY 31, 2010
Id like to call special attention to Kurt Carr s perspective (lets hope he finishes his five-part series): Now that I’m back in Ohio (I was one of the token foreigners in a room full of Silicon Valley residents), I have found myself reliving and rethinking much of what I saw there. We all owe him our thanks for persevering.
Steve Blank
JUNE 8, 2009
In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating.
Steve Blank
NOVEMBER 2, 2009
For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development process (and the Lean Startup) is one way to do that.
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