Audience Demand Disintermediation Internet 
View from Seed
JULY 31, 2014
Ecommerce has transcended merely shipping a box to your home — it’s about leveraging mobile plus the internet to create an elegant purchasing experience previously unavailable. The internet continues the disintermediation of content creation. The “Internet of Things”. Empowering Content Creators.
Rob Go
JANUARY 21, 2016
These are companies that offer consumers a product or service (or both) that they are paid for (as opposed to consumer audience businesses that are monetized through advertising). The ride experience is better in an UberX than a taxi, uberX is cheaper than a taxi, and on demand mobile booking, payments, etc make it way more convenient.
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