Remove Audio Remove Churn Rate Remove Lead Generation Remove Metrics
article thumbnail

How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

article thumbnail

Practical Advice For Growing Your Software Business w/ Lars Lofgren of KISSmetrics

ConversionXL

The real metrics that help you determine if you’ve achieved product/market fit. Also, because many ConversionXL readers have expressed an interest in an audio-only format, I’ve included the interview in Mp3 format below. Not interested in audio or video? . Calculate Your Churn. & a lot more.

article thumbnail

VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Keren Moynihan, CEO, Boss Insights , said, “Last week at an industry function, we asked a high rolling VC, “how’s your lead gen?” So we probed, ‘Oh, so you don’t need a qualified lead generation tool then?’ Skype and Zoom are useful for video/audio conferences. She answered, ‘We see a lot of deals.’ Her answer? ‘I