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Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

kaChing has been very active in the Lean Startup movement. With case studies like this, we aim to illustrate specific Lean Startup techniques through the stories of current practitioners. .&# kaChing has been very active in the Lean Startup movement. The Lean Startup Intensive is tomorrow at Web 2.0. says Rachleff.

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Lessons Learned: Throwing away working code

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, February 28, 2009 Throwing away working code Lean startups work by systematically eradicating waste. But lean startups cant afford to be satisfied with just that definition, because there are situations where working code is itself a form of waste. that justify decisions already made.

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. Expo SF (May. for Harvard Business Revie.

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

In an enterprise sales context, this is called a "repeatable and scalable sales process" - once you know how to do this, your company can graduate from early adopters and make an attempt at the mainstream. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science?

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Lessons Learned: What is customer development?

Startup Lessons Learned

This theory has become so influential that I have called it one of the three pillars of the lean startup - every bit as important as the changes in technology or the advent of agile development. Mark Leslie has articulated a very similar methodology to "4 steps to the epiphany" in his "sales learning curve" model which I also find compelling.

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The new startup arms race (for Huffington Post)

Startup Lessons Learned

These companies produced over $52 billion dollars in sales in 2005, and employed 450,000 workers that year. These companies produced over $52 billion dollars in sales in 2005, and employed 450,000 workers that year. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. for Harvard Business Revie.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

For a startup, having great sales DNA is a wonderful asset. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. But here’s where a truly great sales artist comes in. They are closing orders.

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