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The NextView Ventures Manifesto

View from Seed

Belief #1: The best time to invest is early. As the venture capital industry has evolved, more and more seed investors are passing on traditionally “seed stage” startups because there isn’t enough traction. And by early, we mean pre-traction.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast. Where do you start?

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Our Investing Manifesto at NextView

Rob Go

Belief #1: The best time to invest is early. As the venture capital industry has evolved, more and more seed investors are passing on traditionally “seed stage” startups because there isn’t enough traction. And by early, we mean pre-traction.