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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Believe it or not, the state of New Jersey has been experimenting with a free beer giveaway to encourage Covid vaccinations. According to an interview with Elon Musk, this campaign cost Paypal about $60 million , which most Silicon Valley historians would consider money well spent. It is cleverly promoted as a “Shot and a Beer.”

IPO 82
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7 A/B Testing Resources for Startups and Solo Developers

mashable.com

A Y-Combinator startup itself, Optimizely was used by the groundbreaking online Obama campaign in 2008. Whats Hot in Social Media This Week HOW TO: Organize a Mashable Meetup View More » Business 5 Proven Strategies for B2B Social Me. You can use Optimizely even if the thought of coding makes you break out in a cold sweat.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Opinion: Noonan: The Romney Campaign Needs a New CEO. Finance, Banking, Loans, etc. Business Services (B2B). New Hampshire. New Jersey. New Mexico. New Hampshire. New Jersey. New Mexico. Opinion: Noonan: The Romney Campaign Needs a New CEO. Software. -

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

B2B: Business Media. M&A and Finance. The breakdown: “This is a new vendor for us. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Erin Hoskins, Senior Marketing Director, New Media, Meredit h.