B2B Churn Rate Distribution Viral 
ConversionXL
FEBRUARY 3, 2022
Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts. The result? An increase in listings from 50,000 to 500,000.
David Teten
DECEMBER 3, 2019
Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. The self-assessment methodology, pioneered by Village Capital, is called VIRAL, for “Venture Investment Readiness and Awareness Levels.” . 11) Exit .
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