A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer
ConversionXL
JUNE 2, 2022
ABM doesn’t stop at lead generation or new opportunities. Individuals don’t make B2B buying decisions; groups do. Cloud-based data warehouse Snowflake had an ambitious goal to triple its revenue. Tools for IP-targeted ads: MRP ; Terminus. A look at ABM in action: How Snowflake achieved 300% growth in 15 months.
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